DATE:
May 2025
TYPE:Branding
ABOUT:
Senior Show was an opportunity for 2025 Graduates to show off our projects and celebrate 4 years of hard-work and accomplishment. As well as family and friends, design professionals in the Kansas City area were in attendance, giving us the chance to make connections in the industry.
I created a few materials to display, including a booklet highlighting my strengths as a designer, a coaster with my branding and information, and unique stickers sporting my logo.
lake outpost
DATE:
August 2025 - Present
TYPE:Branding & Advertising
ABOUT:Steamboat Lake Outpost is a full-service destination offering lodging, dining, outdoor activities, and a general store.
As a designer, I created signage and advertising for the store, restaurant, guest rooms, and online platforms, ensuring a cohesive brand experience across all touchpoints.
DATE:
May 2025
TYPE:Branding
ABOUT:
The Firework Hotel, located in Newport Beach, California, blends the relaxed charm of a surf shack with the sophistication of a luxury hotel, capturing the essence of a classic summer by the ocean. Inspired by Newport Beach’s iconic Fourth of July traditions and its nostalgic coastal atmosphere, the branding reflects my personal connection to the area. Having spent many summers there with family, Newport became a cherished place in my life, and the Firework brand embodies the magic and warmth of those memories.
leguano shoes
DATE:
July 2024
TYPE:Branding & Shoe Design
ABOUT:
In collaboration with classmates Gillian Jacobson and Conley Dowda, I designed a shoe inspired by the ‘cottage-core’ aesthetic, incorporating elements such as lace, florals, and muted earthy tones to reflect current trends. The project included product design, advertising, and a cohesive branding system. Through our partnership with Leguano, I gained valuable experience in aligning creative work with brand guidelines and client priorities, emphasizing the importance of adaptability in professional design.
DATE:
November 2024
TYPE:UIUX, App Design, & Illustration
ABOUT:Ur Charactr is an app designed to motivate users to reduce screen time through a relatable virtual character that reflects their phone habits. The app provides screen time analysis, suggests alternative activities, and sends personalized reminders, encouraging users to make healthier choices and maintain a positive relationship with their digital device.
blue haze
DATE:
March 2025
TYPE:Branding
ABOUT:
The Blue Haze is a minor league baseball team based in Gatlinburg, Tennessee, near the Great Smoky Mountains National Park. Inspired by my summer working in the area, the team’s branding draws from the distinctive blue smoke of the Smokies, personified in a playful mascot designed to engage fans and create a memorable, unique identity.
photo book
DATE:
December 2024
TYPE:Publication
ABOUT:
My Study Abroad photo book documents my travels from March to July 2024, capturing the cities and countries I visited. Each page features personalized touches, including hand-written typography and doodles, creating a unique and tangible representation of my experience.
fujifilm x spotify
DATE:
November 2023
TYPE:Branding
ABOUT:
Flash is a concept merging Fujifilm and Spotify to create a niche community for concert photographers. Combining an app, camera, and event experience, Flash allows users to share and explore photos of their favorite artists while connecting with like-minded fans. The Flash Festival extends the brand into a live experience, providing branded digital cameras for attendees to capture the event. Across platforms and products, Flash delivers a cohesive, inspiring space for creativity and community.
photography
DATE:
December 2024
TYPE:Photography
ABOUT:
This photography project explores the emotional connections we have with music, evoking nostalgia, joy, solitude, and memory. The images capture moments where music intersects with everyday life, allowing viewers to reflect on personal experiences—from memorable nights at The Granada to times when music provided comfort. This project represents the culmination of skills developed in my photography course.
mr. bubbles
DATE:
November 2024
TYPE:Publication
ABOUT:
As part of a project inspired by the Leave No Trace National Education Program, our class created an educational booklet introducing children to Marine Sanctuaries. The mascot, Mr. Bubbles, engages young readers through fun activities and approachable guidance, helping them learn while enjoying the experience. The design features hand-drawn, playful elements and bright colors, reflecting the cheerful, child-friendly tone of the character.
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Liesl Heil